IDENTITY
Necessary Media is an owner operated video production company based out of New York. They tell the remarkable stories of brands and leaders in business and life.

STRUGGLE
Lani was looking for a web designer who would understand her vision and would work with her to build out a custom website that would feature a sizzle reel and several of her pieces.
Discovery
Necessary Media has worked with some top brands like Budweiser and Say Yes To The Dress. Her work is excellent and she needed a brand that conveyed the regal sense of what she does.

RESULT
Necessary Media’s mission statement is that “If you want to stand out in a crowded market, attract high-end clients, and take your business to the next level, you need powerful video content. We’ll help you connect with bigger audiences and engage viewers’ hearts, minds and wallets using well-told, professionally crafted stories. Because facts tell, stories sell.” This mission statement was powerfully conveyed through her new website.
Our favorite line from this project:
You aren’t an amateur. Your videos shouldn’t be either.
We believe the same – You aren’t an amateur. Your website shouldn’t be either!
